You are typing your brand name into Google and hearing nothing but silence. Last year, over half of all Google queries showed a “People Also Ask” box you didn’t own. You poured your heart into your site, but you feel completely invisible. I know that sting.
The problem isn’t your effort; it’s your language. You’re speaking in keywords while Google is listening for meanings. But I promise there’s relief ahead. This guide on entity seo mehedi hasan rakib will give you the framework to finally be seen and understood by search engines.
Why You Feel Invisible in Search Results (And How Entity SEO Fixes It)
That Frustrating Moment: Keywords Alone Don’t Cut It
For years, we were told that SEO was a keyword game. But those days are over. Google has grown smarter. It no longer just matches words; it hunts for meaning. This is the heart of Entity-oriented Search.
Think about the word “Apple.” Are you looking for the fruit or the tech giant? Google needs context to give you the right answer. It gets that context by understanding that Apple, the company, is an entity—a specific, unique thing. This shift from reading text to understanding the world is the core of Semantic SEO.
Meet Your Guide: Mehedi Hasan Rakib’s “Aha!” Moment
I want you to meet a guide who has walked this path. His name is Mehedi Hasan. He started his SEO journey in 2013 and knows the frustration of feeling lost in Google’s updates.
His big “aha!” moment came when he realized SEO wasn’t about tricking Google. It was about telling a clear story and building trust. He saw that to succeed, you had to help the search engine understand who you are.
“Entities aren’t just SEO—they’re how you become Google’s trusted friend.”
What Entity SEO Really Is (No Jargon, I Promise)
Entities Demystified: People, Places & Things Google Loves
So, what is entity-based SEO? An entity is simply a person, place, thing, or idea that is unique and well-defined. Your brand is an entity. Your product is an entity. Mehedi Hasan is a person entity.
Google uses a process called Named Entity Recognition (NER) to find these important concepts in your writing. It’s how the search engine creates a clear map from a sea of words. Understanding this is your first step.
Your Secret Weapon: The Knowledge Graph
Now, let’s talk about your secret weapon: the Google Knowledge Graph. Imagine it as a giant mind map in Google’s brain. It doesn’t just store facts; it stores the connections between them.
When Google understands you as an entity, it starts connecting entities. It links your brand to your expertise, creating a rich story. This is how it links “Mehedi + AI + SEO.” This single web of links beats a bucket of scattered keywords every time, helping you build Topical Authority.
The Big Mistake Everyone Makes (And How to Avoid It)
The “Keyword Stuffing” Trap
We have all seen pages that repeat the same phrase over and over. “Best running shoes best running shoes.” It feels robotic and it fails. This old method focuses on text strings, not real things.
Mehedi’s fix is to think in entity clusters. Instead of one keyword, focus on a central topic and its related ideas. If your main entity is “yoga,” you should also talk about “flexibility,” “stress relief,” and “mindfulness.” This shows Google you have deep knowledge.
Fluff vs. Facts: Hook Google With Precision
Vague words get you nowhere. Saying “Entity SEO is great!” is fluff. You need to be specific and factual to build trust. Clear facts show Google you are an authority.
Precision pays off. As SEO expert Koray Tuğberk GÜBÜR teaches, being specific is power. One case study showed that pages built on entity clusters saw 100% traffic growth. This proves that defining your entities has a real impact.
Your Step-by-Step Entity Hunt
Steal Mehedi’s “Niche Spotlight” Strategy
Ready to find your own entities? I call this the “Niche Spotlight.” It’s about finding the unique attributes your audience craves.
Think beyond your main product. If you run a food blog, your entities are not just “recipes.” They might be “halal-friendly dinners” or “budget-smart meals.” These specific phrases are powerful entities that help you stand out. This is one of the key entity-based seo strategies Mehedi uses.
Tools That Do the Heavy Lifting
You don’t have to guess what your entities are. There are amazing tools to help you. Some are free, and some are paid. Use them to find questions, spot relationship gaps, and grade your content.
Tool | Price | Best Use |
Google “People Also Ask” | Free | Find entity questions |
AnswerThePublic | Freemium | Visualize question clusters |
Clearscope | Paid | Grade entity coverage |
SEMrush | Paid | Spot relationship gaps |
Write Like a Human (But Think Like Google)
The “First Sentence” Magic Trick
Here is a simple trick to make both people and Google happy. Answer the question immediately. Your first sentence should be a clear, simple definition.
If your page is about photosynthesis, start with: “Photosynthesis is the process plants use to turn sunlight into food.” This gives readers instant value. It also makes it easy for Google to grab for a featured snippet.
Sprinkle Entities Like Confetti
Now, let’s make your writing richer. Stop using generic phrases. Start naming specific entities to avoid information redundancy.
- Bad: “Use SEO tools.”
- Good: “Try SEMrush for keyword research and Clearscope for entities.”
The second sentence is more helpful. It names the tools and creates clear connections for Google.
Mehedi’s AI Shortcut: Keep Your Voice, Skip the Sweat
Draft With AI, Polish With Heart
AI can be your most powerful assistant. Use tools like ChatGPT to brainstorm ideas or create a first draft. This saves hours of work.
But the AI draft is just the start. The real magic comes from you. I feed ChatGPT an outline, then weave in my own stories. An AI can’t describe how my first $24 sale felt like pure magic. That human touch builds a real connection.
The 20% Warmth Rule
Here is a simple rule I follow. Let AI handle 80% of the heavy lifting (the structure). You provide the final 20% (the warmth).
What is warmth? It is your personality, your unique opinion, and your empathy for the reader. This is what Google’s guidelines reward, and it’s something only you can provide.
Fix These 3 Costly Entity Blunders
Ignoring “Topical Authority”
Writing one article on a subject isn’t enough. To build true Topical Authority, you must cover a topic from all angles.
If you sell e-bikes, you need content about e-bike safety, top brands, and maintenance tips. This proves to Google that you are a true expert. This is essential for building topical authority with entities.
Broken Relationship Links
A broken link is more than a 404 error. In entity SEO, it’s a broken relationship. One case study showed that fixing internal links and establishing clear relation types was a key part of a strategy that boosted clicks by over 95%.
Forgetting the Numbers
Vague language kills credibility. Instead of saying your product has “many benefits,” tell people exactly how many.
“8 benefits of drinking water” is much stronger than “many benefits of drinking water.” Specific numbers are facts. Google loves facts because they are clear and trustworthy.
Your 15-Minute Start-to-Win Plan
Audit One Page: The “Who/What/Where” Check
Let’s start with a quick win. Go to your “About Us” page. Does it clearly state who you are, what you do, and where you are located? This page is often the primary source for your mainentity.
Build an Entity FAQ Section
Add a simple FAQ section to a key page. This is a great way to target direct questions and long-tail keywords.
For example, you could answer:
- Who is Mehedi Hasan Rakib?
- What is the importance of entity-oriented search?
Claim Your Google Business Profile
If you have a local business, your Google Business Profile is pure gold. It’s one of the fastest ways to establish your entity with Google.
- Checklist: Ensure your Name, Address, and Phone Number are 100% consistent with your website. Choose specific categories and fill out every section.
When You’re Ready to Level Up
Schema Markup Made Simple
Ready for the next step? Let’s talk about schema markup. Think of Schema.org as a special vocabulary you use to label your content. The best way to add it is with JSON-LD.
It might sound scary, but it can be simple. You can add a “Person” or “Organization” snippet to your site. This is how to connect entities with schema.org. Plugins like the AIOSEO plugin can create this code for you without you having to write it. This is key for using schema to define entities.
Join Mehedi’s Community
This journey is just beginning. To keep learning, connect with guides leading the way. Many competitors overlook showcasing live entity seo case studies and results, especially from a Bangladeshi expert like Mehedi Hasan Rakib. Follow him on LinkedIn for real-time tips and join a community of people just like you.
Conclusion
You started this page feeling unseen. Now, you hold a map. You can audit a page, add clear entities, and start claiming your space in the Knowledge Graph. This is how you stop feeling invisible.
The path of entity seo mehedi hasan rakib isn’t magic. It is about clear naming, tight links, and warm stories that teach Google to trust you. Pause and imagine search results where your face, brand, and best answer appear together.
That vision is one schema tag away. What will you link first?
What is entity-based SEO?
Entity-based SEO organizes content around “things” and their relationships, not loose keywords. You mark up people, places, and products in your code so Google understands the context behind your words much faster. This helps it see you as an authority.
How does entity SEO affect rankings?
Entity SEO helps you rank better by feeding Google’s Knowledge Graph. This powerful system drives rich results like info boxes and “People Also Ask” sections. Pages with strong entity signals get more visibility and can earn up to 30% more clicks.
How do you implement entity SEO using schema?
You can implement entity SEO by adding structured data, known as schema markup, to your website. First, choose the right type from Schema.org (like “Person” or “Organization”). Then, add a small code snippet called JSON-LD with key details and a sameAs
property to link to your social profiles.